The TradeKing management team consists of leading financial industry veterans who have pioneered and helped shape just about every facet of the online brokerage business since its infancy in the 1990s. We are a group of passionate, independent thinkers who never stop thinking about ways to improve trading for the self-directed investor and who don't mind shaking up the status quo to spur a change for the better. Read on to learn more about the individuals who make up our management team, or better yet, drop us a line to find out what our TradeKing team can do for you.
Recognized as a pioneer in electronic trading, Don was Founder and President of SureTrade, Inc., an NASD member brokerage firm and a subsidiary of Quick & Reilly. Under his leadership, SureTrade became profitable in 13 months and grew to be the 8th largest online brokerage firm worldwide. As special consultant to the American Stock Exchange (2002 — 2005), Don also conceived an innovative option product, the Fixed Return Option (FROs), which began trading on the Amex in May of 2008. Don earned his J.D. from The Catholic University of America's Columbus School of Law and his B.A. from the University of Notre Dame.

Richard J. Hagen has served as President and COO of TradeKing since 2006. In this role, Rich plays a key role managing the firm's business strategy, technology, marketing, customer service, and compliance directives. Rich is an online brokerage veteran with experience dating back to the 1990s. Prior to co-founding TradeKing, Rich led H&R Block's online brokerage strategy and the integration of the company's online channel with its traditional branch office-based business model. Prior to H&R Block, Rich served as vice president at Foliofn and was in charge of its retail brokerage division. Rich also served as president of SureTrade, where he was responsible for the firm's operations and strategy. During that time, he lent his expertise to numerous committees and action groups within Fleet Financial, SureTrade's parent company, in developing Fleet's overall Internet strategy. Rich holds a B.A. in business and marketing from Southampton College.

Philip joined TradeKing from E*TRADE Financial where he was the Senior Manager in charge of Financial Planning and Analysis for the US Brokerage. Prior to E*TRADE, Philip served as Vice President of Global Internet Strategy for FleetBoston Financial, Vice President of Strategy for Quick & Reilly Group and Chief Financial Officer for SureTrade. Philip has received an M.B.A. with a Finance concentration from New York University's Stern School of Business and a B.A. in both Economics and Computer Science from New York University's College of Arts and Science.
Prior to joining TradeKing, Tom was a Co-Founder, Partner and Managing Director of Baird Venture Partners, LLC, a venture capital firm based in Chicago, IL. Prior to Baird Venture Partners, Tom served as a Vice President in Robert W. Baird & Co.'s Investment Banking Group. Tom was also a Senior Product Manager and Senior Analyst at Morningstar, Inc. and an Associate in Lehman Brothers Holdings Inc.'s Investment Banking Division. Tom earned an M.B.A. with distinction from the Kellogg School of Management at Northwestern University, an M.A. with high honors from Michigan State University and a B.A., cum laude, from the University of Notre Dame.
Dan Raju has the overall ownership of technology responsibilities at TradeKing. A 15-year veteran of directing strategy and mission-critical IT operations for large global companies, he is responsible for leading the firm's technology strategy, technology-based initiatives and support. Dan came to TradeKing having served as Associate Vice President of Global Technology Infrastructure & Operations at Associated Press, where he was charged with overseeing all aspects of technology infrastructure, operations, strategy and support for the world's largest news agency with operations in 300-plus global locations. Before that, Dan held the position of Senior Director of Technology Infrastructure and Operations for Borders Group Inc., where he managed the infrastructure and operations for the global organization. Dan has also held senior IT positions with other major national brand companies including Charming Shoppes (parent to fashion retailers Lane Bryant, Fashion Bug and others), Safety-Kleen and NCR Corporation. Dan earned his Bachelor of Science degree in Chemical Engineering from JN Technology University in India and a Masters of Science in Computer Science from the University of Mississippi.
Roberto joined TradeKing from optionsXpress where he was Marketing Director. Prior to optionsXpress, Roberto was co-founder and CEO of SIM Monitor, the first online rating agency of Italian online trading services. Roberto started his career in the online trading industry as Director of Operations at SureTrade in 1997 and later moved to Merrill Lynch where he served as Operating Officer of Merrill Lynch Direct. Roberto holds a B.A. from Boston University and a post graduate degree in Economics from Italy's Università degli Studi.
Kevin is an experienced Project Manager specializing in back office development for financial services companies. He was a Vice President — Web Development for SureTrade and is a Certified Project Manager (PMP). He conceived and launched an online trading platform used by Quick & Reilly and over 30 other brokerage firms.
Before TradeKing, John was Director of Web Development at the American Stock Exchange. John managed the web technology transition from NASDAQ, which included launching three new websites. At SureTrade, he held the positions of Director of Brokerage Operations — Scranton branch, and Vice President of Business Development. Prior to that, he was a full service broker at Smith Barney. John holds a B.A. in Economics from Siena College.
Nicole brings more than ten years of Wall Street experience to the TradeKing team. She traded options, equities and ETFs as a member of the American Stock Exchange and the International Securities Exchange when she was an Option Specialist and Market Maker for Goldman Sachs. During her trading career, Nicole used implied volatility analysis, option theory, and dispersion trading methods to profit from changes in volatility between options on broad-based indices and options on the component equities. After leaving the floor, she founded Omega Derivatives, an investment education company, where she shared her floor trading experience and market knowledge with nearly 1,000 investors worldwide. Nicole has a B.S. in Business Management from Fairleigh Dickinson University.
Before joining TradeKing, Sandel was a senior Vice President with Penson Financial Services, Inc., where he was responsible for driving clearing services, new business development and new product development for the firm. Earlier, he was a Managing Director with ADP Clearing and Outsourcing Services with responsibility for relationship management, service quality and sales groups. In 1997, Sandel joined Fleet Securities, Inc. as Vice President and established its execution capabilities for both equities and options. He holds a B.S. from Saint John's University.
Brian has worked in the financial industry since 1992. He has served as an option trading specialist for Charles Schwab, a senior staff instructor for the Chicago Board Options Exchange (CBOE), and managed the training department for one of the world's largest market makers, Knight Trading Group. Brian has given over 1,000 seminars worldwide, written numerous articles on option trading and appeared on Bloomberg, CNBC and other financial media. He is also author of the award-winning TradeKing Options Playbook.